Meet Justine

I’m Justine — founder of Your Niche and former State Marketing Manager who swapped the corporate life for something that felt more flexible, more real, and way more fulfilling.

I started Your Niche during maternity leave after seeing how many businesses wanted help with their marketing but didn’t need a full-blown agency — just someone who actually gets it and can get it done.

Now I work with real estate agents, creatives, and business owners across Australia and New Zealand to plan, create and manage content that actually reflects what they do — and gets it in front of the right people.

Your Niche is practical, down to earth, and here to help you stop guessing and start showing up properly.

Founder | Creative Director